In this application, we applied best practices concepts to increasing the productivity of large regional salesforce. Potential payoff: a 10% increase in productivity could generate a 25% increase in pretax profits. More...
Sales territories are often set geographically (contiguous zip codes), with sales quotas reflecting the number of accounts in each one. We develop a much better way to assess territory potential, balance territories based on potential, and set territory sales quotas using best practices concepts. More...
We apply innovative insights and analytical techniques to a range of important business problems.
Our unique approach is best illustrated by applications highlighted on this page.